Paul Mosenson
NuSpark Consulting is skilled at setting vision, strategy, and executing marketing and lead generation initiatives for B2B and B2C industries as well as start-up/tech. The focus is buyer’s journey optimization, and that means we assess and optimize everything from click to close, including message, channels, website, email, conversions, and more. We are results and data-driven, with a keen eye for analyzing key metrics to assess the effectiveness of programs and campaigns. We pride ourselves on relationship building and win-win partnerships, and that includes marketing and sales being aligned for optimizing profit and ROI.