Through our blog posts, we are looking to share not only the value that interim and fractional sales leaders bring to an organization. We also cover a variety of topics and share our experiences, all of which are part of the “day-in-a-life” of a sales professional.
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The pricing essays on this blog have argued, repeatedly, that pricing yourself is the hardest conversation in this work. They are right. But the difficulty is partly that we keep treating pricing as a single number rather than a small, structured menu.
Read MoreIn the landscape of fractional sales leadership, where adaptability is the cornerstone of success, the challenge of establishing a precise pricing strategy for a freelance sales leader is nuanced and layered. Several external factors have to be considered.
Read MoreFee models for fractional executives have an art and a science, a balance between multiple factors, and an element of “as-high-or-as-low-as-desperation-takes-you” to it. And that is not too different from the permanent job market: There are job postings for a VP of Sales on Indeed right now, one making $80k, the other over $500k a year.
Read MoreConversion rates have different definitions or meanings, depending on the nature of the business or the stage of the sales cycle. And in every case, they carry tremendous importance as an indicator of success and efficiency.
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