Dear Clients and Prospects, here's my new year's wish. Please say "no" as quickly as possible after you've had the opportunity to learn about products and services -- and please don't "ghost" people who are trying to help you make good decisions.
Read MoreTwo contrasting cognitive biases - the Complexity Bias and the Simplicity Bias - have a significant impact on decision-making processes. The Complexity Bias tends to push us towards favoring intricate, convoluted solutions, while the Simplicity Bias advocates for straightforward, easy-to-understand approaches.
Read MoreInterviewing fractional executive candidates for sales roles requires a tailored approach, focusing on their immediate skills, task-specific effectiveness, and alignment with the organization's goals. While cultural fit remains important, it should complement the candidate's job fit within the unique context of fractional roles. By considering these factors, companies can make informed decisions when hiring fractional executives for their sales teams.
Read MoreI like to be deliberate, to take actions with intent, and to say words that matter. The concept of being deliberate, in contrast to a life lived without intention, is an exploration of how we choose to navigate our existence. The opposite of a deliberate life might be one where we simply follow the paths laid out by others or by circumstance, without active decision-making.
Read MoreNavigating the nuances of communication can sometimes resemble a puzzle, especially when prospects offer the ambiguous directive: "Reach out again in about 6 months." It's a phrase that's both promising and enigmatic, often leaving individuals pondering its true significance in the context of professional relationships and opportunities.
Read MoreThe phrase "easier said than done" is a timeless adage that resonates deeply across various aspects of life. From fitness resolutions to learning a new language, the gap between our aspirations and reality is often wide and, at times, insurmountable.
Read MoreDo you remember when you last bought something even though you did not like the salesperson? For me, the few times I remember, are always associated with anger, frustration, and feeling trapped and without choice. And every time the purchase is followed by buyer’s remorse, not because of the product, but because I really should have walked out to make a statement.
Read MoreIt's more common than not that clients don't always know what they want or need, or cannot clearly articulate those needs. This reality means there are unique dynamics in "mind reading" or reading the "tea leaves" with B2B clients in these situations.
Read MoreIt is a tug-of-war between remote, hybrid, and traditional in-person models. This seismic shift has not only altered the dynamics of how buyers and sellers interact. It has also prompted a rapid evolution in the expectations and methodologies of sales leaders, and what factors business owners might consider when hiring.
Read MoreDiscover how fractional talent is reshaping the future of business and learn how to effectively integrate these valuable resources into your organizational strategy. Stay ahead in a rapidly changing environment with fractional talent strategies.
Read More