On the surface, it’s a compelling proposition: faster, cheaper, scalable. But beneath the surface lies what I believe is a fundamental truth: when it comes to critical leadership roles like sales, AI alone is not enough.
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Within the business landscape, we can question a myriad of processes, functions, and tools that will be displaced by AI. Some might question the future role of salespeople.
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In the fast-paced world of sales, commerce, and trade, the phrase "business is business" is often the expression of the cold and calculated nature of the corporate world. It suggests that emotions, empathy, and personal connections have no place in the realm of profit and loss.
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Effectively apologizing to a disheartened customer transcends its basic function—it becomes the linchpin that reduces product returns, amplifies brand reputation, secures the allegiance of steadfast patrons, augments recurring revenue streams, and, in certain instances, even circumvents potential legal entanglements.
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