"Move the needle" means making a noticeable, measurable change, typically a positive one. This idiom became popular in business, where the fundamental question is how to make an impact on the company. Because success in business demands significant, noticeable achievements.
Read MoreThe agility that shaped the product, and the flexibility and efficiency it promises if it’s a B2B solution, are rarer outside of the design and development cultures that gave it birth. This disconnect is often apparent in marketing departments which can fail to reflect the promises of the products they promote.
Read MoreUnlike traditional full-time roles, fractional executives must navigate multiple clients, manage diverse expectations, and balance a more flexible yet demanding schedule. Training classes provide insights into these aspects, helping executives understand how to structure their time, set clear boundaries, and deliver value across different organizations.
Read MoreStarting, growing, and succeeding with a startup is complex and has a multitude of aspects. My simple list of just four success factors looks something like this: Product: Have a product or service with market fit. You: Work hard and smart. Team: Be a leader that people want to follow and hire people that are smarter than you. Sales!
Read MoreWhat's the difference between a matchmaker and a recruiter in this context? And which path should you take to give your company the best chance at landing an A-player for those mission-critical senior roles?
Read MoreIt's not uncommon for salespeople to be drawn toward the newest trends, innovative tools, and promising techniques. The allure of "the next shiny thing" in sales is hard to resist, especially when things do not go according to plan and you are behind quota.
Read MoreIn the landscape of fractional sales leadership, where adaptability is the cornerstone of success, the challenge of establishing a precise pricing strategy for a freelance sales leader is nuanced and layered. Several external factors have to be considered.
Read MoreThe Vision Paper outlines the tenets of the Sales Leadership model in the context of current and future trends for companies that need to manage issues outside their current capacity or their capabilities in sales leadership. It also describes this new category and approach to human capital management because growth requires an investment in Sales Leadership.
Read MoreSales success requires a major investment of time and resources from the top. Sales leadership is all about defining the sales strategy, developing the right processes, sales tools and collateral, building a sales-driven culture, coaching, training, and of course -- ringing the bell!
Read MoreIn the end, while the figures will vary, my conviction is that the ideal falls within 15-25% of your time—translating to 6-10 hours weekly. The secret to success isn’t merely the quantity but the regularity of business development efforts, with a daily commitment being the gold standard.
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