Understanding the Difference Between a CRO and a VP of Sales

As I meet with growth-minded Founders, Owners, and CEOs, one of the frequent topics we delve into is understanding the difference between a VP of Sales and a Chief Revenue Officer (CRO).

Making the Right Talent Decision

Determining the right criteria to decide between a consultant, contractor, or full-time employee can significantly impact your business. Since the criteria might differ depending on the functional area, let me walk you through my thoughts for the sales function, specifically addressing when to hire a Sales Management Consultant, a Fractional or Interim Sales Leader, or a full-time VP of Sales.

In Search of Sales Unicorns. Apply Here.

Sales success requires a major investment of time and resources from the top. Sales leadership is all about defining the sales strategy, developing the right processes, sales tools and collateral, building a sales-driven culture, coaching, training, and of course -- ringing the bell!

The Pitfalls of Overemphasizing Personal Chemistry in Selecting the First Sales VP for Your Start-Up

As a startup CEO, the decision to hire your first Sales VP holds significant weight in shaping the trajectory of your company. While personal chemistry between you and the finalists may seem appealing, it's essential to recognize the potential risks of relying too heavily on this factor in the final decision-making process.

Best Practice, Start-up, Sales, Team, Leadership, OrganizationAndrew MillerFebruary 22, 2024Vendux LLCpersonal, chemistry, sales, salesleader, vp

It IS a Dilemma - Remote vs. Hybrid vs. In-Person Sales Leadership

It is a tug-of-war between remote, hybrid, and traditional in-person models. This seismic shift has not only altered the dynamics of how buyers and sellers interact. It has also prompted a rapid evolution in the expectations and methodologies of sales leaders, and what factors business owners might consider when hiring.

COVID, Hybrid Sales, Leadership, Organization, Sales, TeamHenning SchwinumDecember 2, 2023Vendux LLChybrid, in-person, on-site, remote, dilemma

"I'm Looking for a Sales Leader with a Rolodex Who Can Hit the Ground Running"

I have conversations on a regular basis with business owners and founders who expect much more magic on the sales side of their businesses than they would otherwise with other functional areas like HR, Finance, or Engineering.

Best Practice, Team, Sales, Skills, OrganizationAndrew MillerNovember 1, 2023Vendux LLCsales, salesleader, rolodex, commission, training, ROI

The Role of Interim Executives in Times of Change and Transition

Interim Executive Talent can help organizations navigate times of change and transition. Learn more about the important role these executives play.

Interim and Fractional, Leadership, Change, TeamRon CrabtreeOctober 5, 2023Vendux LLCinterim, executive, talent

How Much to Spend on Your Fractional Executive

Fee models for fractional executives have an art and a science, a balance between multiple factors, and an element of “as-high-or-as-low-as-desperation-takes-you” to it. And that is not too different from the permanent job market: There are job postings for a VP of Sales on Indeed right now, one making $80k, the other over $500k a year.

What's the Right Time to Hire a Sales Leader?

"We will wait to hire a sales leader until we have more customers." While it may seem like a prudent approach to save resources, this strategy can have both advantages and disadvantages. Here's some thoughts as we explore what might be behind this statement and whether it's a wise decision for a growing company.