Through our blog posts, we are looking to share not only the value that interim and fractional sales leaders bring to an organization. We also cover a variety of topics and share our experiences, all of which are part of the “day-in-a-life” of a sales professional.
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Every few weeks a founder or owner asks me some version of the same question: “Do I need a CRO, a CCO, or a CXO — and what's the actual difference?” It's a fair question. The titles have multiplied faster than anyone's ability to keep them straight, and hiring the wrong one is an expensive way to find out you misread the problem.
Read MoreMost sales-leadership problems come down to one of three needs: you need advice on what to fix, you need to hire someone permanently, or you need someone to actually lead sales right now.
Read MoreSome childhood privileges only reveal their true value decades later. For me, one of those were the long summer vacations—three to four weeks each year, spent traveling across Europe.
Read MoreThe standard executive search slate contains three to four candidates. AESC member firms and most retained search practices converge on this number for a reason — and it isn’t the one you’ve been told.
Read MoreSome habits never leave you. They simply evolve. For me, puzzling has always been one of them—a quiet, obsessive activity that pulls me in completely and refuses to let go until the last piece clicks into place.
Read MoreReading was not assigned—it was inevitable. Books were not just a pastime; they were my primary form of entertainment, my travel to a different place and time.
Read MoreIn last week’s CEO Masterclass, I laid out the common reasons why fractional executive engagements go sideways. Then one of the CEOs in the room did something that made the lesson land harder than any slide could: he squarely confirmed it.
Read MoreToday, I am deeply fond of them. We live on different continents, see each other only once or twice a year, and yet every meeting seems to strengthen our bond. It feels stable, intentional, and enduring.
Read MoreFractional executives have always sold one thing above all: pattern recognition compressed into fewer hours. Artificial intelligence is now rewriting what those hours look like — for GTM leaders (fCMOs, fCROs), fCFOs, fCOOs, and fCTOs alike.
Read MoreThis one begins on a cold January Sunday, somewhere far enough from home to feel like an expedition, with frozen ground under our feet and one simple promise that kept us moving: there would be a fire, and we would grill sausages.
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