Through our blog posts, we are looking to share not only the value that interim and fractional sales leaders bring to an organization. We also cover a variety of topics and share our experiences, all of which are part of the “day-in-a-life” of a sales professional.
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There is a mystique around pricing, especially for executives who have never been involved in setting a price. Most of us spent careers selling somebody else’s product or service at somebody else’s rate. Now we are the product, and the room goes quiet.
Read MoreEvery salesperson on LinkedIn was President’s Club. Every resume shows quotas exceeded, records broken, number one on the team. But in a thirty-year career, nobody was at the top for thirty years in a row.
Read MoreSome habits never leave you. They simply evolve. For me, puzzling has always been one of them—a quiet, obsessive activity that pulls me in completely and refuses to let go until the last piece clicks into place.
Read MoreThe myth of the founder-as-superseller has done real damage to early-stage companies. We have romanticized the image of the charismatic CEO who can close any room, and as a result we have pressured technical, product-obsessed, or operationally minded founders into roles they are temperamentally and skill-wise unsuited for.
Read MoreThe fractional model has stopped being a workaround and started being a category. Each data point below is sourced from research published in or based on 2026.
Read MoreReading was not assigned—it was inevitable. Books were not just a pastime; they were my primary form of entertainment, my travel to a different place and time.
Read MoreIn last week’s CEO Masterclass, I laid out the common reasons why fractional executive engagements go sideways. Then one of the CEOs in the room did something that made the lesson land harder than any slide could: he squarely confirmed it.
Read MoreToday, I am deeply fond of them. We live on different continents, see each other only once or twice a year, and yet every meeting seems to strengthen our bond. It feels stable, intentional, and enduring.
Read MoreFractional executives have always sold one thing above all: pattern recognition compressed into fewer hours. Artificial intelligence is now rewriting what those hours look like — for GTM leaders (fCMOs, fCROs), fCFOs, fCOOs, and fCTOs alike.
Read MoreThe problem isn't product complexity. It isn't market conservatism. And it isn't price; sports technology is full of non-negotiable procurement decisions made at prices nobody expected the buyer to accept. The problem is translation.
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